A promotional URL is a shortened URL that re-directs visitors to a page with a URL that isn't appropriate for print/promotional materials, generally due to its length.
To set up a promotional URL, contact: Comm Europa Management
The request must include:
Promotional URLs not using an .eu address can exceptionally be requested when a website has a single country as main audience. DG Communication must validate such domains and the site owner is in charge of registering such domains.
Short URLs must be created with the URL shortener (EU login access required)
General rules for URLs can be found on URL structure.
If you require further assistance, please contact:
Europa Web Communication
The Europa Web Guide is the official rulebook for the European Commission's web presence, covering editorial, legal, technical, visual and contractual aspects.
All European Commission web sites must observe the rules and guidelines it contains.
Web practitioners are invited to observe its contents and keep abreast of updates. More information about the web guide.